前途汽车四城直营店陆续开业 稳步推进企业服务生态布局

Qiantu Motor Promotes Service Ecosystem and Expands Direct Stores in Four Cities

2019-05-11

5月11日,前途汽车品牌直营店——“前途驿”广州大道店正式开业,继广州首家“前途驿”体验店——高德置地秋广场店之后,前途汽车再一次拉近了羊城消费者与极致驾趣的距离。接下来,前途汽车将在6月份之前,相继完成“前途驿”成都机场路店、上海吴中路店及北京金港店三家直营店的落成开业,稳步推进前途汽车构建线上+线下一体化服务生态模式的渠道战略,让更多城市的消费者能够更加直观、高效、舒适地享受前途汽车提供的集销售售后、产品展示、试驾体验为一体的无忧服务。

          

入驻羊城咽喉要道,三十分钟内即达前途驾趣之美

为了让广州的消费者更加便捷、近距离接触并体验到前途汽车的驾趣魅力,前途汽车广州大道直营店坐落于广州市海珠区新港中路351号A区楼宇首层,凭借地处广州新中轴线——广州大道南段、毗邻交通咽喉——广州大桥、面朝珠江的绝佳地域优势,使广州市内的消费者均可在30分钟内,抵达这座汇聚汽车、思想、文化、社交的“智趣思享空间”,为用户打通了一条了解前途汽车、纵享驾趣的快速通道。步入“前途驿”广州大道直营店,消费者将置身于集齐专业销售、体验、展示、休闲为一体多功能展厅。前途汽车不仅为消费者提供产品展示、电动车文化展示、艺术策展等多样化的品牌展示,让消费者深入了解前途汽车品牌文化。

此外,为了满足消费者在日常城市驾驶场景中的驾趣追求,前途汽车还为消费者定制不同城市场景的试驾线路,让消费者通过试驾亲身体验前途汽车的驾趣魅力。得益于前途驿广州大道店得天独厚的地理优势,消费者能够亲自试驾前途K50巡二沙岛,逛广州塔,走海心沙,纵览羊城美景的同时,在前途K50极致轻量化设计、赛道级底盘系统以及前后双电机四驱系统的加持下,领略前途K50前所未有的纯电“驾趣”之美。

 

打造汽车商圈的新兴地标,为用户提供从订车到后期保养配套服务

除此之外,前途汽车将于5月25日、26日,先后在魔都上海及天府之国成都,正式迎来“前途驿··上海吴中路店”、“前途驿·成都机场店”两家直营店的相继开业。为了更加精准地触及拥有汽车消费需求的消费群体及汽车爱好者,前途汽车将上海吴中路直营店及成都机场直营店分别定址于当地颇具盛名的豪华车市场商圈、汽车市场商圈,希望通过为消费者打造一处具备多元功能的复合空间,成为当地汽车商圈一处充满“驾趣”魅力的新兴地标。

为了满足消费者对销售、售后服务一体化日渐强烈的消费需求,前途汽车力求通过不同城市品牌直营店的落成,为用户提供从订车、提车、办牌到后期保养等一整套无忧服务,尤其即将在上海市闵行区吴中路1189、1199号开幕的直营店,除了拥有600平方的多功能展厅,具备专业保养与检修能力,更配备专业素养极高的销售团队,希望以更高效、专业、优质的服务打动消费者,提升消费者消费体验。此外,为了给更多热爱速度、渴望驾趣的消费者带来更加极致的驾驭乐趣,上海、成都新增两家直营店均为用户设计更加开阔、空旷的试驾路线,让试驾者充分感受前途K50在加速、操控等方面展现出的出色性能。

 

毗邻赛道,在前途K50的非凡驾趣中圆赛车梦

除了广州、成都、上海三个城市的直营店先后开业,目前,地处于北京金港汽车园区的“前途驿”金港店也正紧锣密鼓的施工,计划于今年6月正式迎接第一批消费者。前途驿金港店不仅为用户提供销售售后、试驾体验等一体化服务,并将店内二层的立体功能区作为支撑点,不断优化产品、品牌展示体验,为用户创造多维度情景空间,让用户更加深入了解前途汽车。

前途驿金港店紧邻金港赛车场,便于消费者参与前途汽车展开的各项深度试驾活动,让消费者在日常试驾中圆赛车梦,充分体验了前途K50直线加速、弯道操控及出色制动力的极致畅快。无论是日常驾驭,还是赛道狂飙,前途汽车将为消费者带来任何路况均游刃有余掌控的试驾体验,感受前所未有的“驾趣”出行方式。

 

  前途汽车四城直营店的陆续开业,进一步落实了前途汽车希冀以线上+线下一体化服务,为消费者带去更加无忧高效的服务体验,也证实了前途汽车加速发展步伐的决心。未来,前途汽车将坚持以用户体验为中心,争取在今年年底,完成覆盖全国40个城市的渠道网点布局,为更多用户提供深入了解前途汽车品牌文化的平台,让用户更加直观的体验到前途汽车的极致“驾趣”及无忧服务。

On May 11, Qiantu Motor’s Guangzhou Avenue brand direct-operated store officially opened. Following the first "QIANTU Lounge" Brand Experience Store in Guangzhou’s Gaode Real Estate Autumn Plaza, Qiantu Motor again took Guangzhou’s consumers closer to the ultimate driving pleasure. Following this new store, by June, Qiantu Motor will have completed the opening of three “QIANTU Lounge” direct stores: Chengdu Airport Road Store, Shanghai Wuzhong Road Store and Beijing Jingang Store. Through opening these new stores, Qiantu Motor will steadily promote its channel strategy of building an integrated online + offline service ecosystem model, so that more urban consumers can enjoy Qiantu Motor’s worry-free sales and after-sales services, product display and test-drive experience more intuitively, efficiently and comfortably.

          

Located on a major Guangzhou thoroughfare, QIANTU driving pleasure can be enjoyed in 30 minutes

Allowing Guangzhou consumers to feel and experience the driving pleasure of Qiantu Motor conveniently and closely, the Guangzhou Avenue direct store is located on the first floor of No. 351 South Guangzhou Avenue in Haizhu District, Guangzhou. With the excellent geographical advantages of being adjacent to the Guangzhou’s new central axis, the southern section of the thoroughfare Guangzhou Avenue, as well as the Guangzhou Bridge and the Pearl River, the Guangzhou Avenue direct store allows all Guangzhou consumers to reach within 30 minutes the “smart fun-sharing space” where cars, ideas, cultures and social activities converge. It opens up a fast way for the customers to understand Qiantu Motor and enjoy its driving pleasure. When entering the "QIANTU Lounge" Guangzhou Avenue direct store, consumers will be placed in a multi-functional exhibition hall that combines professional sales, experience, display and leisure. Qiantu Motor provides consumers with a variety of brand presentations, such as product display, EV culture demonstration, and artistic display, so that consumers can gain an in-depth appreciation of the Qiantu Motor brand culture.

In addition, to meet consumers' pursuit of driving interest in daily urban situations, Qiantu Motor also customized test-drive routes for consumers in different city scenarios, so that consumers can experience the driving pleasure of Qiantu Motor first-hand. Thanks to the unique geographical advantages of the Guangzhou Avenue store, consumers can personally test-drive the QIANTU K50 while visiting Ersha Island, the Guangzhou Tower and Haixinsha. While surveying the beautiful sceneries of Guangzhou, they can marvel at the unprecedented beauty of pure electric driving pleasure of the QIANTU K50, with the help of QIANTU K50’s extreme lightweight design, track-level chassis system and the front-and-rear dual-motor 4WD system.

 

Create a new landmark in the auto retail district, provide customers with ancillary services from car booking to after-sale maintenance

In addition, on May 25 and May 26, Qiantu Motor will officially usher in two direct stores, QIANTU Lounge - Shanghai Wuzhong Road and QIANTU Lounge - Chengdu Airport, in Shanghai and Chengdu. To more accurately reach and own consumers and car enthusiasts with car demand, Qiantu Motor places the Wuzhong Road and Chengdu Airport direct stores in a well-known luxury vehicle retail district and an auto retail district respectively. As a multi-functional complex for consumers, each store will become a place full of "driving pleasure" in the local auto commercial district and a new landmark full of “driving pleasure” charm.

To meet consumers’ growing strong demand for the integration of sales and after-sales services, Qiantu Motor strives to provide customers with a whole set of worry-free services from car ordering, picking up, license plate handling to post-sale maintenance through the completion of brand direct-operated stores in different cities. In particular, the direct store that will be opened at 1189 and 1199 Wuzhong Road, Minhang District, Shanghai will have 600 square meters of multi-function exhibition halls with professional maintenance and repair, as well as a highly professional sales team, aiming to impress consumers with more efficient, professional and high-quality services and enrich their consumption experience. In addition, to bring extreme driving pleasure to more speed-loving and driving pleasure-hungry consumers, the two new direct stores in Shanghai and Chengdu both planned more open test-drive routes, so that drivers can fully experience the excellent performance of QIANTU K50, such as its acceleration and handling.

 

Proximity to a racetrack helps fulfill racing dream through QIANTU K50’s exceptional driving pleasure

In addition to the opening of direct stores in Guangzhou, Chengdu and Shanghai, the QIANTU Lounge - Jingang store in Beijing's Jingang Auto Park is also under intensive construction, and is set to officially greet the first batch of customers in June this year. QIANTU Lounge – Jingang will not only provide consumers with integrated services such as after-sales and test drive, but also use the Stereotactic functional area on the second floor of the store as a central pillar to continuously optimize product and brand display and experience, creating multi-dimensional scenario space for customers to gain a deeper awareness of Qiantu Motor.

Qiantu Lounge – Jingang is close to the Golden Harbor Racing Circuit, convenient for consumers participating in various of in-depth test-drive activities. It enables consumers to realize their dream of racing while taking normal test drives and fully experience the extreme pleasure of QIANTU K50’s linear acceleration, curve control and excellent braking force. Whether in daily driving or fierce racing, Qiantu Motor will bring consumers a test-drive trip that easily handles all road conditions, and an experience of unprecedented "driving pleasure" mode of mobility.

 

  The successive opening of direct stores in four cities further fulfilled Qiantu Motor’s pledge to integrate online and offline services and offer consumers a more worry-free and efficient service experience, while reaffirming Qiantu Motor’s determination to accelerate its pace of growth. In the future, Qiantu Motor will insist on user experience as the center, strive to complete the channel network layout covering 40 cities in the country by the end of this year, and provide more users with a platform to thoroughly appreciate the brand culture of QIANTU, so that users can more intuitively enjoy the ultimate "driving pleasure" and worry-free service of Qiantu Motor.